DIPLOMA IN E-BUSINESS

INTRODUCTION

The world of business today, is fast-paced, competitive and operates on a global scale. This requires organisations to be continually innovative in the conduct and delivery of their products and services in the emerging internet-based, global economy. In order to achieve this, the concept of E-Business allows the organisation to take full advantage of the potential benefits offered by the Internet and the Worldwide Web in areas such as in attracting customers in global markets through website content development, in managing a web-enabled supply chain, in e-commerce marketing and procurement and in automated information systems to support and enhance their day-to-day business processes.

Businesses today are therefore, moving into what has been described as the ‘Second Internet Revolution’ in using new technologies to improve their business practices both internally and externally, for sustainable competitive advantage. The demand for graduates with skills and knowledge in e-business is on the rise. Whilst the business student is familiar with aspects of business functions and processes, the E-Business Diploma student goes a step further in understanding how these activities can be driven to their fullest potential with the use and application of the internet and information systems technologies operating in support of them.

COURSE’S AIMS

This course is designed to meet the following aims :-
• To deliver an understanding of the fundamental business concepts and   processes.
• To integrate business and managerial concepts with an E-technologies.
• To impart a functional understanding of computer and internet technologies and    their application in the business environment.
• To provide the skills and knowledge in web design, database and business-focused websites.

CAREER OPPORTUNITIES

On completion of the programme, graduates are able to work in areas such as e-business data and information gathering, documentation and validation; operating a transactional website in content management, customer relationship management, payment processing and fulfilment; participate in collaborative work in e-commerce market research or work independently as a technopreneur.

ENTRY REQUIREMENTS

Candidates must have at least one of the following:
• SPM (with 3 credits) in any subject or other equivalent qualification
• Certificate in IT, Multimedia or Graphic Design with a minimum CGPA of 2.00

SUBJECTS OFFERED